Implementing a Carpet Cleaning Business Plan

Implementing a Carpet Cleaning Business Plan

Implementing a Carpet Cleaning Business Plan
By Jeff Klingworth

When starting a carpet cleaning business the new owner will agonize over many important details. They will research equipment for hours on end reading reviews and forum posts. They will try to determine what pricing their market can sustain and the method at which they will price their services. Often times, they will read everything they can get their hands on to help understand what makes a happy customer. However, they often neglect one of the most port things that could make their business a success, a good business plan.

A good business plan will lay a path that the owner can travel to reach their goals. This plan will detail everything that needs to be done and the manner in which it should be accomplished. The business plan does not have to be fancy or perfect. The plan, at its basic level, should include three important things; vision, financial statements, and the marketing plan.

The vision for the company needs to be written out. This is something that can be referred back to when making business decisions to make sure it is in the best interests of reaching the vision. This vision will state your goals for the company. It will include how you want the company to be operated and should also include an exit strategy. For instance, "you want your business to make every attempt possible to satisfy the customer and deliver the best cleaning available, and you would like to grow the business for a period of five years and then sell while the business is still very valuable".

The next part of the carpet cleaning business plan includes the financial statements. This is where you will list your statements such as the balance sheet. Another important part of the financial section will be your break even analysis. Many business owners overlook this important item. The break even analysis will allow you know exactly what point financially that you will begin to make money.

Finally, without any customers the business is destined to fail, so the marketing section of the business plan is vital. In this section you will determine your ideal customer. Too many businesses simply start up and start marketing to a variety of different clientele. The very successful company will pick one segment of the market and concentrate on that segment. Once you know your ideal customer it makes it much easier to determine the best way to reach that customer.

A carpet cleaning business plan will allow you to create your vision, get a handle on your finances, and organize your marketing efforts. Utilizing all these aspects will greatly increase your chances of success not only in carpet cleaning but in any other business as well. You can find more information on this type of start-up at the carpet cleaning business guide.

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"To Marty Winn, owner of Winn’s Pro Carpet Cleaning,

This is a letter of appreciation for the 17 years of excellent service and impeccable quality of work Winn's Pro has provided. Winn’s Pro has been dedicated to providing us and the owners of our units with continuing quality, caring and exceptional service.

Marty and Winn's Pro have been available whenever the need has been for several years now. We look forward continuing this excellent relationship for many years. Thank you for all you do."


The Gant Staff

Avis Barton

Executive Housekeeper

Aspen, Colorado

Winn’s Pro- I wouldn’t go anywhere else.

I manage 16 luxury homes in Aspen, Colorado and would not go anywhere else for my carpet cleaning needs. On top of requiring very discreet and trustworthy services, our homeowners have specialty rugs and carpets which require unique care. Over the long relationship Ute Place has shared with Marty, there is not a problem Winn’s pro has not been able to handle for us. When he says, “call me any time”, he means it! Marty is always willing to help in emergency situations late in the day or over weekends and holidays and arrives on your doorstep quickly and with a smile. My homeowners are continually impressed with the “magic” Marty works on their carpets and rugs, always leaving them looking like new. I would, without hesitation, recommend Marty’s professional services to any client looking for a superior, friendly and flawless cleaning service.

Thank you Winn’s Pro!

Danielle Paterni

Ute Place Resident Manager

Aspen, CO
Testimonial from Mason Morse Real Estate:This is to let you know that Marty Winn did an excellent job of cleaning our carpets. His service is unbeatable and the quality of his work is definitely first class.We had stains on our carpet that no other carpet cleaner was able to get out. The stains were set in and had been there for quite some time. Marty came to our office and said he did not care if we gave him the job or not; but he wanted to try and get the stains out. He not only got them out, his prices were excellent also.Marty came and cleaned our carpets and has followed up to make sure the stains have not returned.I highly recommend and trust Marty and Winn’s Pro Carpet Cleaning. He definitely is a professional and takes pride in his work.Thank you for all that you have done!Sincerely,Karen Scarberry/Office ManagerMason Morse Real Estate0290 Hwy 133Carbondale, CO. 81623

Would I recommend Winn’s Pro Carpet Cleaning? You bet I would. Winn’s Pro Carpet Cleaning cleaned the carpets in the Chamber office, and when I came in the next day I thought I was in the wrong place! The difference was amazing. Great work and fast service, way to go Winn’s Pro Carpet Cleaning!

Sherri Harrison, Executive Director

Carbondale Chamber - build. grow. succeed!

P.O. Box 1645, 981 Cowen Drive, Suite C

Carbondale, CO 81623

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