Types Of Social Networking Advertising





Author:Roberto Sedycias

Social networking has grown exponentially in its popularity over the past decade by bringing people together across the globe. Marketers are now starting to see how they can benefit from social sites like MySpace, Facebook, and Twitter because they can take advantage of the users\' demographic information and target their ads appropriately. There are different forms of social network advertising.

This year $3.8 billion will be spent on social network advertising worldwide, with a large portion of this spending coming from US markets. As Internet usage continues to grow in developing parts of the world and social websites gain popularity overseas, social networking advertising spending outside of the US will start to play a major role. Social advertising is an important new way of reaching customers because marketers are now becoming part of the message that is directly delivered to the people.

There are three major classifications of Social Network Advertising: The first type is direct advertising based on your network of friends. This is the most effective format but is also the most controversial. On Facebook, your decisions can be influenced by an action your friend has taken. For example, you may see on your newsfeed that your friend Bob has just bought a CD from MusicWorld. Because people make many of their purchase decisions based on their close group of friends, this can be an effective way to influence consumers. This is considered controversial because it can be equated to exploiting personal relationships with your friends and raises concerns about privacy.

The second type is direct advertising placed on your social site. This is a traditional form of web advertising that is minimally effective. These ads are presented as bricks at the tops of pages or as banners running down the side of pages. The advantage of placing these on social sites is that advertisers can take advantage of demographic data on your profile and target the ad directly to you. Also, these ads can be placed by individual developers on their application pages through ad networks. They have access to the same demographic data and can generate income for developers and giving advertisers a more engaging way to reach out to social users. These types of advertisements are minimally effective because users are bombarded with these ads everywhere they go on the Internet, leading them to largely ignore their presence.

A third type is indirect advertising by creating groups or pages. This is an innovative technique in which a company will create a page or group that users can choose to join. The page is used to build up subscribers or fans. It can be used to market a contest, a new product, or simply to increase brand awareness. Each day, these pages post to users\' newsfeeds reminding them of promotions or new products. Sometimes these pages post videos or ask questions of their fans to engage with their consumers and generate interest in their products and brands. This can be a very effective marketing tool because these groups grow very quickly. If one of your friends join these groups, it appears on the side of your page, prompting you to 'like' the page as well.

Article Source: http://www.articlesbase.com/internet-marketing-articles/types-of-social-networking-advertising-4978834.html

About the Author

Roberto Sedycias works as an IT consultant for http://meta.polomercantil.com.br/meta_search.php



Explore Related Pages

Social Media Marketing For Small Business - Implementation Tips

Growth Strategies in Local Business Marketing

How To Generate Targeted Leads With Social Media Like Facebook, Twitter and LinkedIn



Winns Pro Carpet Cleaning Home

Winns Pro Carpet Cleaning Service Areas

Carpet Cleaning in Glenwood Springs 81601

Carpet Cleaning in Aspen 81611

doterra home biz opps

Like Free Stuff?

Get Your Carpets Cleaned by April 30 and Receive a FREE bottle of the Greatest Eco-Friendly Spot Remover!

free spot remover



Testimonials

for Marty Winn and Winn's Pro...

"To Marty Winn, owner of Winn’s Pro Carpet Cleaning,

This is a letter of appreciation for the 17 years of excellent service and impeccable quality of work Winn's Pro has provided. Winn’s Pro has been dedicated to providing us and the owners of our units with continuing quality, caring and exceptional service.

Marty and Winn's Pro have been available whenever the need has been for several years now. We look forward continuing this excellent relationship for many years. Thank you for all you do."

Sincerely,

The Gant Staff

Avis Barton

Executive Housekeeper

Aspen, Colorado

Winn’s Pro- I wouldn’t go anywhere else.

I manage 16 luxury homes in Aspen, Colorado and would not go anywhere else for my carpet cleaning needs. On top of requiring very discreet and trustworthy services, our homeowners have specialty rugs and carpets which require unique care. Over the long relationship Ute Place has shared with Marty, there is not a problem Winn’s pro has not been able to handle for us. When he says, “call me any time”, he means it! Marty is always willing to help in emergency situations late in the day or over weekends and holidays and arrives on your doorstep quickly and with a smile. My homeowners are continually impressed with the “magic” Marty works on their carpets and rugs, always leaving them looking like new. I would, without hesitation, recommend Marty’s professional services to any client looking for a superior, friendly and flawless cleaning service.

Thank you Winn’s Pro!

Danielle Paterni

Ute Place Resident Manager

Aspen, CO
Testimonial from Mason Morse Real Estate:This is to let you know that Marty Winn did an excellent job of cleaning our carpets. His service is unbeatable and the quality of his work is definitely first class.We had stains on our carpet that no other carpet cleaner was able to get out. The stains were set in and had been there for quite some time. Marty came to our office and said he did not care if we gave him the job or not; but he wanted to try and get the stains out. He not only got them out, his prices were excellent also.Marty came and cleaned our carpets and has followed up to make sure the stains have not returned.I highly recommend and trust Marty and Winn’s Pro Carpet Cleaning. He definitely is a professional and takes pride in his work.Thank you for all that you have done!Sincerely,Karen Scarberry/Office ManagerMason Morse Real Estate0290 Hwy 133Carbondale, CO. 81623

Would I recommend Winn’s Pro Carpet Cleaning? You bet I would. Winn’s Pro Carpet Cleaning cleaned the carpets in the Chamber office, and when I came in the next day I thought I was in the wrong place! The difference was amazing. Great work and fast service, way to go Winn’s Pro Carpet Cleaning!

Sherri Harrison, Executive Director

Carbondale Chamber - build. grow. succeed!

P.O. Box 1645, 981 Cowen Drive, Suite C

Carbondale, CO 81623



Get Carpet Cleaning Specials in Your Inbox!

E-mail Address
First Name (optional)
Then

Don't worry — your e-mail address is totally secure.
I promise to use it only to send you Winn's Pro Carpet Cleaning Specials.



Carpet Cleaning Articles

  • Easy Carpet Cleaning Tips for Homeowners, Parents, and Pet Owners
  • Starting a Carpet Cleaning Business
  • Tips for success as a carpet cleaner and business owner
  • Carpet Cleaning Methods
  • How Carpet Cleaning Machines Work
  • Differences Between Industrial and Residential Carpet Cleaning
  • Carpet Cleaning Problems Explained
  • How to Avoid Carpet Cleaning Scams
  • Carpet Cleaning and Care Don'ts
  • Carpet Cleaning Services: Steam Carpet Cleaning
  • Carpet Cleaning Techniques and Tools
  • Tips for Choosing a Home Cleaning Service
  • Cleaning Tips For Your House
  • Carpet Cleaning Pricing
  • Do It Yourself Carpet Cleaning
  • Importance of Carpet Cleaning
  • Three Essential House Cleaning Checklists
  • When to Call for Carpet Cleaning Services
  • Carpet Cleaning Beats Bacteria
  • Robotic Vacuum Cleaner - Perfect Cleaning Machines
  • Stain Solutions: Carpet Cleaning, Tile Grout Cleaning and More
  • Carpet Cleaning and Furniture Cleaning:Safety and Health through Carpet Cleaning
  • Eco Friendly Carpet Cleaning
  • Commercial Carpet Cleaning - Steam Extraction
  • Carpet Cleaning Equipment: Why Your Business Needs It
  • Benefits of Professional Carpet Cleaning


  • Small Business Tools

    Local Business

    Join the zeriouz network and receive thousands of links to your website in weeks!




    My Partner Sites
    Carpet Cleaning Entrepreneurs
    Carpet Cleaning Entrepreneurs Blog
    Retire Wealthy and Healthy
    doTERRA Home Biz Opps
    Essential Oils List
    Home Business Advantage